We decided on the brands mission statement when we were in the early development stages of our first ever trainer and we came across the following quote from the late Virgil Abloh, who we value as one of the greatest creatives of our generation.
“I do fashion to tell a narrative”
We interpreted this that fashion is a way to express your individuality and tell your own unique story through what you wear. From that point on this ideology is at the forefront of everything we create.
Alongside providing a product for our customers to express themselves we also wanted to make the products more attainable for people of similar backgrounds as ours. As we were aware of the extortionate prices charged for some luxury footwear products, we strived to bring a product to market of an equal quality but more reasonable in price.
The first launch was our Ares runner in summer 2021. The current product range has evolved since then and we now offer 5 completely different silhouettes the Caesar, Arena, Amalfi, Atelier and Pink Denim, with multiple new projects planned for 2024.
All trainers are handcrafted in Portugal, with the finest materials from across Europe being used to complete the trainer. Product development is crucial to us, so we are always searching for the best materials available and most innovative techniques such as custom soles and hand distressed denim to help us stand out from the crowd.
Numeriś continues to strive to achieve perfection whether that be the quality of the trainer or customer service. The brand is pursuing to be a household name, an essential in every person's day to day outfit. To achieve its ambition of becoming an international label, the brand plans to launch womens and kids footwear in the future. Combining this with the continuation of launching new styles and making them available to a wide range of customers the brand believes they will create a global community.